The Blog

Real insight into the casting world, with tips made for Florida families, kids, and parents navigating how it all works, how to get booked, and what to expect along the way.

How to Practice Modeling at Home: A Guide for Kids and Parents
Amanda Sloan Amanda Sloan

How to Practice Modeling at Home: A Guide for Kids and Parents

Modeling practice is about more than memorizing poses. Learn how kids and parents can practice direction, movement, expressions, product interaction and adaptability at home while preparing for lifestyle, e-commerce, brand and other professional modeling opportunities.

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Why Professional Modeling Portfolios Are Worth the Investment
Amanda Sloan Amanda Sloan

Why Professional Modeling Portfolios Are Worth the Investment

Why should aspiring models invest in professional portfolio photos before they've booked a job? Learn what goes into a professional session, why casting-specific imagery matters and how portfolio development helps talent prepare for professional work.

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How to Use Family Casting to Build Brand Consistency Across Campaigns
Amanda Sloan Amanda Sloan

How to Use Family Casting to Build Brand Consistency Across Campaigns

Brands spend significant resources defining their visual identity and then start from scratch on talent every campaign. Family casting done with consistency in mind is one of the most effective tools a brand has for building the kind of coherence audiences actually recognize. Here is how to do it intentionally.

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Model vs. Influencer vs. UGC Creator: What's the Difference?
Amanda Sloan Amanda Sloan

Model vs. Influencer vs. UGC Creator: What's the Difference?

Working with brands doesn't automatically make you a professional model. Explore the differences between modeling, influencing and UGC creation, including the skills professional productions require, the casting materials models need and how modeling experience affects compensation.

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Why Florida Is One of the Best Places to Shoot Family Content
Amanda Sloan Amanda Sloan

Why Florida Is One of the Best Places to Shoot Family Content

Florida keeps coming up when brands and productions are deciding where to shoot family content. Here is why, from the predictable weather and location variety to the production infrastructure, the child talent landscape, and the real diverse families who actually live here.

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From Call Time to Wrap: A Family's Guide to Commercial Shoot Day
Amanda Sloan Amanda Sloan

From Call Time to Wrap: A Family's Guide to Commercial Shoot Day

One of the best things we can do for families joining our network is give them a real picture of what a shoot day actually looks like from start to finish. Not the highlight reel, but the actual experience. Here is what a typical commercial shoot day looks like for a family in our network.

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What Types of Brands Cast Kids and Families in Florida?
Amanda Sloan Amanda Sloan

What Types of Brands Cast Kids and Families in Florida?

The range of brands that cast kids and families in Florida is broader than most parents expect. Here is a breakdown of the main categories, what each one looks for, and why Florida is one of the most active markets in the country for this kind of work.

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What to Look for When Choosing a Kids and Family Casting Agency
Amanda Sloan Amanda Sloan

What to Look for When Choosing a Kids and Family Casting Agency

Casting kids and families is its own discipline. It requires a different eye, a different network, and a different kind of expertise than casting adult talent. Here is what makes a specialized kids and family casting agency different and what every brand should understand before choosing one.

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